How to enable ancillary revenue, cross & upsell using modernized platforms – this white paper will give you the answer.
Make shopping for park experiences fun again and create a marketplace where dynamic offers are made.
Attraction parks face new challenges in boosting revenues and creating visitor stickiness, both in their parks and online. The online experience provides for a unique opportunity to create a marketplace where dynamic offers can be made based on the digital assistants that help visitors plan, comparison-shop and book experiences based on their entry point of choice in flexible booking paths.
Creating a retail marketplace will maximize ancillary, affiliate, partner, and cross- and upsell revenues by linking the customer engagement and booking experience to a powerful reservation platform that is built upon the same principles.