How to enable ancillary revenue, cross & upselling using modernized retailing platforms – this white paper will give you the answer.
Make shopping for park experiences fun again and create a marketplace where dynamic offers are made.
Attraction parks face new challenges in boosting revenues and creating visitor stickiness, both in their parks and online. The online experience offers a unique opportunity to create a marketplace where dynamic offers can be made. Digital assistants help visitors plan, compare and book experiences based on their chosen entry point in flexible booking paths.
Creating a retail marketplace will maximize ancillary, affiliate, partner, and cross- and upsell revenues by linking the customer journey and booking experience to a powerful reservation platform based on the same principles.